SWOT Analysis

What is a SWOT analysis?

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats.

Strengths and Weaknesses are internal to your company - things that you have some control over and can change. Examples include who is on your team, your patents and intellectual property, and your location.

Opportunities and Threats are external - things that are going on outside your company, in the larger market. You can take advantage of opportunities and protect against threats, but you can’t change them. Examples include competitors, prices of raw materials, and customer shopping trends.

Why a SWOT analysis can make the difference

SWOT analysis

A SWOT analysis organizes your main strengths, weaknesses, opportunities, and threats into a astructured list, usually presented in a simple two-by-two grid.

The SWOT analysis is a very good starting point for, for example, uniting a team around how they view the business and its business's priorities to identify what makes it unique in the market.

Moreover, the model is an incredibly simple yet powerful tool to help you develop your business strategy, whether you’re building a start-up or leading an existing company.

Includes

Clear methodology on how to develop a SWOT

Market research, interviews with employees, customers & business partners

Hypothesises challenging the market you act on

Analysis of priorities the company should make in order to take advantage of and counteract the strengths and opportunities and weaknesses and threats that have emerged from the SWOT analysis

Prroject Co-Ordination

Delivery

  • A document that summarizes the SWOT analysis we have jointly arrived at

  • Overall analysis of activities you should do immediately to take advantage of / counteract factors that have emerged in the SWOT analysis

  • Designed according to your visual identity

  • Appendix with the material we worked with to arrive at the analysis

  • Delivered in Swedish or English, as agreed

  • Presented at a 1-hour meeting with the people who sign off on the delivery and begin a discussion about next steps / activation

Expected results

Consensus on the company's strengths, weaknesses, opportunities, and threats, providing agreement on priorities. This is the foundation for increased customer satisfaction and loyalty and increased employee engagement, resulting in sustainable, profitable growth.

 

Price: From 65,000 SEK

Curious to explore what difference a SWOT analysis can make to your business? Reach out and we can show you how!